In the ad, PC is showing a banner that says, “PC. Easy as 1-23,” which Mac assumes means easy as, 1, 2, 3, but PC explains that are actually 23 easy steps that are needed. PC. Easy as 1-23 9to5Mac.com first noticed the ad, which has also been posted to YouTube (above). The full list…
Bryan Chaffin
Bryan Chaffin is the cofounder of The Mac Observer and currently serves as Afternoon Editor. He has contributed to MacAddict and MacFormat magazines, and co-authored the last two updates of iPad and iPad Pro for Dummies with Bob “Dr. Mac” LeVitus and Ed Baig. You can find out more about Bryan at his personal site, GeekTells, or find his Twitter link below.
Articles by Bryan Chaffin
SEC Deposition Suggests Steve Jobs Felt Underappreciated
Mr. Jobs’s testimony was part of the SEC’s investigation of then-General Counsel Nancy Heinen, whom the SEC accused of backdating the 10 million option grant to Mr. Jobs. Ms. Heinen eventually settled with the SEC, paid a fine, and was not required to admit any wrongdoing. Mr. Jobs himself was cleared of any wrongdoing. At…
Broadpoint Analyst Bumps AAPL's Target Price to $135
Mr. Marshall is also expecting Apple to turn in a “solid” March quarter when the company reports on April 22nd, 2009. He believes the company will beat its own guidance and current Wall Street estimates with revenues of $8.3 billion and $1.20 in earnings per share (EPS). That compares to guidance from Apple of $7.6-$8…
IDC: Mac Gains U.S. Market Share in March Quarter
Apple was the #4 computer vendor in the U.S., behind Acer (#3), Dell (#2), and HP (#1), and ahead of Toshiba (#5). Apple, Acer, Toshiba, and HP all gained market share during the quarter, while Dell, alone of the top five, posted a drop in market share of 1.6 percentage points (from 15.2% to 13.6%).…
Man Traded Kidney for PowerBook
Mr. Shapiro was consulting with an older couple in the late 1990s when the wife said, “Why don’t we show him the kidney PowerBook? Maybe he can answer some questions about that computer.” He asked why they call it the “kidney PowerBook,” she said, “My husband donated one of his kidneys to his sister. She…
SpamSieve Updated (v.2.7.4) with Bug Fixes, Snow Leopard Support, More
From the patch notes: Improved compatibility with pre-release versions of Mac OS X 10.6 (Snow Leopard). SpamSieve is better able to recover from corpus files that were damaged due to disk errors. Improved the Entourage installer’s error handling. Improved the error reporting when saving the corpus. Improved the troubleshooting instructions. Fixed a problem where messages…
AAPL Up 4% on Canaccord Upgrade to Buy [Update]
In his research note, obtained by The Mac Observer, Mr. Misek said he raising Apple’s rating, ” based on positive feedback from our channel and increasing confidence that Apple’s product refresh cycle on both the iPhone and Mac could translate into meaningful gains for the back half of 2009.” He said he was raising his…
Microsoft Targets Mac in "Spin Before You Spend" Slot Ads
The new online ads are currently featured prominently on the New York Times Web site, and include a banner ad and two tile ads on either side of the Times’ logo. The banner ads consist of two slot machine wheels — on one side is a wheel with a washed out Mac and various worthless…
Maine to Expand Mac Laptop Program to 100,000 Students
Maine’s initial program for getting iBooks into the hands of 7th and 8th graders was a high profile deal for then-perceived-as-struggling Apple in 2001 — it was eventually signed into law in 2002. It has been challenged along the way, deemed a success and expanded a couple of times, but the new program completes the…
The Woz Injures Foot, To Continue on Dancing With Stars Anyway
The San Jose Mercury News reported that the tech idol fractured his foot, but ABC also confirmed that he will be appearing in the next episode of the show. Mr. Wozniak and his dancing partner, Karina Smirnoff, scored a 13 out of 30 points from the judges in his first episode of the show, but…
Report: Apple to Release Touchscreen Netbook in 2009
Reporter Wei Yi Lim said that Taiwan-based Wintek Corp. is developing the display, while Apple’s longtime manufacturing partner Quanta would be manufacturing the device. Sources from within these overseas manufacturing operations have long been a major source for leaks on Apple’s product plans, though those leaks don’t always pan out when everything is said and…
Analyst: PC Average Selling Price Collapse Permanent & Structural
The Race to the Bottom Helped by Netbooks Mr. Gottheil said that while declining prices were helped by the gaining popularity of cheap netbooks, prices declined across the entire spectrum of PC products. “Netbooks showed both consumer and business purchasers that, for most uses, they do not necessarily need top-of-the-line PCs,” wrote Mr. Gottheil. “The…
Tech Sector Stumbles, Drags AAPL Down With It
Concern about Citigroup ($1.02, a loss of $0.11 (-9.73%)) and GM ($1.82, down $0.38 (-17.27%)), two non-tech companies, helped set the selling mood on Wall Street. Both companies became the focus of renewed worries about their long term health. While those two companies set the dour tone, the tech sector was knocked around, in part,…
Apple Updates AirPort Software for Dual-Band, iLife Support, iPhoto
From the descriptions in Software Update: AirPort Utility Software Update 2009-0001 (version 5.4.1): a 19.5MB download This update includes general fixes and compatibility updates for the following applications: AirPort Utility and AirPort Base Station Agent, including AirPort Disk Utility for Tiger. iLife Support (version 9.0.1): a 52.3MB download This update improves overall stability and addresses…
AAPL Rallies Despite Mixed Analyst Reaction to Mac Refresh [Update]
The company refreshed much of its Mac desktop and portable product line Tuesday, lowering the price of some models, and boosting the specs on its Mac mini, iMac, Mac Pro, and MacBook Pro computers. The company also upgraded its Time Capsule backup storage device and AirPort Extreme base station. In a research note obtained by…
Shareholder: Steve's Health? Apple: Next Question, Please?
The issue first arose when Brandon Reese from the AFL/CIO’s investment arm — a large shareholder in Apple Inc. — presented a shareholder proposal, “regarding principles for health care reform.” That proposal was voted down by shareholders from the proxy voting alone. After reading his proposal, Mr. Reese tried to ask about the health of…
Analyst Downgrades Apple on Pricing Concerns...and Netbook Strategy?
I’m still scratching my head over that last bit, too, but let’s look at what he said: “Apple’s premium-pricing model is vulnerable in today’s recessionary environment,” Mr. Seyrafi wrote, according to a Marketwatch report. He cited the example that Apple’s average selling price (ASP) for a notebook is US$1,398, which is more than double that…
Steve Jobs to Skip Apple Shareholder Meeting
Questions about the health of Mr. Jobs have been the focus of media attention on the event, with Bloomberg following up its January 16th report that Mr. Jobs was considering a liver transplant with a detailed report today about the history of Apple’s board of directors and the concern that some have over Apple’s disclosure…
Apple Discontinues 20" Cinema Display
In a bulletin published by AppleInsider, the company told sales and service channels, “With immediate effect, the following products are ‘End of Life’ (EOL); Apple 20″ Cinema Display. All backlog will be cancelled and there is no automatic order conversion.” AI also noted that the same distributor that supplied Apple’s EOL notification has also run…
TMO Reports: ChangeWave: PC Demand Down, Mac Laptops Up, Mac Desktops Down
ChangeWave surveyed 3,115 U.S. consumers from February 2nd to February 9th in its survey. The survey measured consumer plans for spending, investing, and saving, and found that overall plans for spending are down, a reflection of the current global economic crisis. General Computer Buying Plans The firm said that plans for buying computers, consumer electronics,…
Microsoft Puts Bounty on Worm-Maker's Head
The announcement was made by George Stathakopoulos, general manager of the Trustworthy Computing Group at Microsoft, who said issued a convoluted statement to the effect that Microsoft was looking to bring more tools and resources to bear on the security problems that beset the Windows platform. Big Redmond issued a security patch for this particular…
SitePoint Offers 5-for-1 Book Sale, All Proceeds go to Aussie Fire Victims
The sale effectively offers users five books for US$29.95 — all five books will be in PDF format, and will be downloadable. The sale is on now, and ends on Friday, February 13th, 2009. SitePoint stressed that all of the proceeds from the sale would be donated to relief efforts, and the company hopes to…
Cool Waste of Time - A History of the Internet
The video was made by Melih Begil, and posted to YouTube, and offers a look back at the technologies, initiatives, and other early efforts that lead to the existence of the Internet we know today. The look back starts in 1957, “when everything began.” A History of the Internet.
Apple Releases Mac OS X Server Admin Tools 10.5.6
Server Assistant Server Preferences and Server Status widget Server Admin Server Monitor Workgroup Manager System Image Utility Xgrid Admin QuickTime Broadcaster In the patch notes online, Apple specified the following changes were in the update: System Image Utility When deploying a system image created from a volume, the target computers will no longer have identical…