Microsoft's IE Reversal: A Sacrificial Wolf In Dead Sheep's Clothing In a surprise move on Wednesday, Microsoft announced a major change in their licensing arrangements with PC vendors. That change allows PC manufacturers to remove the Internet Explorer icon from the desktop of Windows XP and previous versions of the OS. PC makers can also choose to remove the icon from the "Start" menu in the OSs. This issue was at the heart of the 19 states and US DoJ antitrust lawsuit against the company, and Microsoft has held out that their ability to control the desktop was at the heart of their rights as a company. The plaintiffs in that suit said that because Microsoft had monopoly power, and was trying to leverage that monopoly power against Netscape, that they lost some of those rights. From Microsoft's press release:
The rest of the press release is filled with testimonials from PC vendors about the importance of Windows XP. You can read the full text of the press release at Microsoft's Web site. Spin: Where to start? Let's try the fact that the "development work and testing" it will take to remove these icons is likely to take all of about 5 minutes. Thanks for the effort there, Sparky. My cynicism aside, this is a very interesting move from Microsoft. The company has steadfastly held to the concept that it would never, ever, allow anyone to dictate to it what it could, or could not, include with Windows. Of course, removing the icon for IE is not the same as debundling IE from Windows, but for all intents and purposes it is close. Note too that the company will allow end users to delete access to IE, and that *is* the same as removing the app. At this point, I will also point out that it is moot. Netscape is dead, having been hacked to bits by the twin forces of AOL's complete lack of caring about the company's technology (and incompetence in this area) and Microsoft's monopoly leveraging moves of 3 years ago. Who would go to the effort of removing IE from Windows XP? The kind of people that are likely to use alternatives such as Mozilla, Netscape 6, or Opera in the first place. For those reasons, this is a very "safe" move for Microsoft to make when it comes to protecting its own franchise. So why is Microsoft making this about face before being forced to? After all, the appeals process is hardly over, and it would be relatively easy for the company to not make any changes to its business practices for another couple of years without breaking a sweat. Perhaps Microsoft has had a change of heart and realizes the errors of its ways? Yeah, right. I don't believe that any more than you do, but it's always a possibility. It is more likely, however, that Microsoft really wants to come to a settlement on this case without having to risk what the second lower court will decide to do to the company. Microsoft still faces the prospect of being broken up, despite its claims to the contrary, and if it can show the forces arrayed against it that things are changing within the company, the chances of such a settlement are much higher. Look at the development yesterday from New Mexico when that state's Attorney General announced she had settled with Redmond. Combined with the fact that allowing vendors to remove the IE icon is NOT likely to result in that actually happening, this is not only a safe move for Microsoft, it is a smart move for the company. Lastly, should Microsoft actually be forced to debundle IE from Windows XP in totality, that would be a much more serious blow to the company's plans for Internet domination. If forced to do that, Microsoft will also likely be forced to not build other services such as Instant Messaging and other Internet technologies into its OSs. Microsoft has said again and again that leveraging its market share in the OS market is the key to ensuring its other products are used, and at this point any sacrifice that would keep that from happening will be worth it to the company. Again we come back to the fact that sacrificing IE on the altar of capitulation is a safe move for the company because Netscape is already dead. Seems like a central theme, eh? What does this mean for Apple and Mac users? Not much, unless this clever move by Microsoft concludes with the lack of any significant changes in Microsoft's other business dealings. For instance, there is still the claim by Apple that Microsoft deliberately broke QuickTime in earlier versions of Windows (a claim that Microsoft dismissed as silly, instead blaming problems with QuickTime on incompetent Windows programmers at Apple). If there are no structural remedies put in place, meaning a breakup (which I support) or regulation of Microsoft's practices (which I do NOT support), the company will still be free to leverage its monopoly power wherever it can. The real question is whether the 18 remaining states' Attorneys General and the US DoJ will recognize the sacrificial wolf for the dead sheep that it really is. Check out the very interesting discussion of this issue in our forums. One more note: I respect Microsoft's Mac Business Unit, and criticism of Microsoft's business practices is not to be confused with condemnation for the company's current Mac offerings, which I think are outstanding. |