App analytics platforms Sensor Tower and Apptopia show that Instagram is preparing to launch a subscription service.
Both Sensor Tower and Apptopia track the mobile app ecosystem, which includes monitoring chart movements, app engagement and gathering app marketing intelligence data, among other things. But they also track the other less noticeable changes that apps tend to make — like rewriting their App Store descriptions, swapping out their screenshots, or — as in this case — adding new in-app purchases to their App Store listings.
Check It Out: Report Shows Instagram Getting Ready to Launch Subscription