It’s Singles Day in China – Alibaba’s equivalent Amazon Prime Day. Apple did exceptionally well out of the event, so-called because of all the 1s in the date. The iPhone 11 Pro and Pro Max were two of the best selling items during the event, Cult of Mac reported. As trade tensions ease, the new devices seem to be proving very popular in the country.
This year’s 24-hour shopping event has surpassed last year’s 213.5 billion yuan (more than $30 billion) record for gross merchandise value sold. The iPhone 11 Pro and Pro Max were reportedly two of the top-selling items during Singles Day. 2019 marks the 11th Singles Day event. It’s a 24-hour period, held every November 11, in which Alibaba offers big discounts on its e-commerce site. Last year, Singles Day exceeded spending by consumers on both Black Friday and Cyber Monday.
Check It Out: iPhone 11 Pro and Max Storm Alibaba Singles Day