It was one of the first major events cancelled due to the COVID-19 outbreak in 2020, but Mobile World Congress looks set to go ahead in Barcelona in 2021. Indeed, 50,000 could attend, Bloomberg News reported.
The GSMA trade body said everyone present will have to show a negative Covid-19 result to access the Fira Gran Via venue and repeat the test every 72 hours. Rapid testing centers will be made available on site and organizers are considering using hotels for more. Additional measures being put in place for one of Europe’s most important business gatherings include a new contact tracing mobile app, real-time occupancy monitoring, improved air conditioning at the venue, and an increased number of on-site medical staff. “We believe that we can have around 45,000 to 50,000 attendees, as of today,” Stephanie Lynch-Habib, the GSMA’s chief marketing officer, said in an interview on Monday, adding that visitor interest is expected to be strong.