Twitter is partnering with news agencies The Associated Press (AP) and Reuters in a bid to tackle misinformation. Curation chief Joanna Geary explained how it is going to work in a blog post.
Twitter’s Curation team will increase our capacity to add reliable context to conversations happening on Twitter. This joint work will increase the scale and speed of the current work…by: Increasing and improving context sharing: Ensuring that credible information is available in real time around key conversations as they emerge on Twitter, especially where facts are in dispute or when Twitter’s Curation team doesn’t have the specific expertise or access to a high enough volume of reputable reporting on Twitter. For example, people on Twitter can expect more Trends with contextual descriptions and links to reporting from trusted sources more frequently. Anticipating and proactively identifying emerging conversation: Proactively providing context on topics garnering widespread interest including those that could potentially generate misleading information. Rather than waiting until something goes viral, Twitter will contextualize developing discourse at pace with or in anticipation of the public conversation. Improving the effectiveness of product features: Supporting product experimentation and existing initiatives where additional credible context could make our work better. For example, Birdwatch will use feedback from AP and Reuters as one way to assess the quality of information elevated by Birdwatch participants.
Check It Out: Twitter Partnering With AP And Reuters to Tackle Misinformation
Charlotte:
This is an excellent example of private-private partnerships leveraging complementary strengths for common and public benefit. Still, not a final solution.