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Rhetoric has a number of overlapping meanings; the practice of oratory; the study of the strategies of effective oratory; the use of language, written or spoken, to inform or persuade; the study of the persuasive effects of language; the study of the relation between language and knowledge; and, of course, the use of empty promises and half-truths as a form of propaganda. Nor does this list exhaust the definitions that might be given. Rhetoric is a complex discipline with a long history…. We favor works that treat rhetoric in its broadest and most powerful manifestations, as a force in society and a factor in the creation of knowledge, rather than a technique for stylistic manipulation. Patricia Bizzell and Bruce Herzberg, |
?Warm Fuzzy? = Joy Of Being A Mac Salesman
