Analysis: Apple Uses iTunes Data for Targeting iAds for Competitive Edge

“Apple knows what you’ve downloaded, how much time you spend interacting with applications and knows even what you’ve downloaded, don’t like and deleted,” Rachel Pasqua, director of mobile at marketing firm iCrossing, told Bloomberg. The company is able to put to put together a behavior profile based on all this information, which allows the company…

Israel Blocks iPad Imports

Ministry officials commented, “The iPad device sold exclusively today in the United States operates at broadcast power levels [over its WiFi modem] compatible with American standards. As the Israeli regulations in the area of WiFi are similar to European standards, which are different from American standards, which permit broadcasting at lower power, therefore the broadcast…

Apple Begins Blocking Hackers from App Store

The two hackers that have been blocked so far are Sherif Hashim and iH8sn0w. Hashim discovered an exploit in iPhone OS 3.1.3 that could let users owners unlock the iPhone 3G and 3GS for use on any cell network, and iH8sn0w is behind the Sn0wbreeze project that lets Windows users jailbreak iPhones updated to OS…

Writer's Block Buster is Merely a Cherry Bomb

Almost every writer experiences a time when the essential seed of an idea is lacking, and the author can’t proceed. It’s a time of great frustration. The goal of Writer’s Block Buster is to carry the writer through the process of creating people, places and things and then let the app suggest interactions that might…

Intego Spots Malware Blocker in Snow Leopard

“We’re not sure yet exactly how this works,” the firm wrote, “but the above screen shot shows this feature working with a download made via Safari, detecting a version of the RSPlug Trojan horse in a downloaded disk image.” If the screen shot is legit, it would suggest that Apple has added some form of…

Hidden Dimensions -- A Technical Analysis of Apple's New TV Ads

"Had him, and we lost him." — Apple "Restarting" TV commercial There is a lot going on in the new Apple TV ads that hasn’t been discussed. No one has really analyzed them from a no-nonsense marketing standpoint, so I think it’s time to do that. To get some perspective, let’s look first at what…

Apple Reminds Microsoft Who's #1 With 125 Million Downloads

I n response to the official launch of Microsoftis MSN Music service this morning, Apple has taken the opportunity to remind people whois on top of the music download business. The company issued a statement obtained by The Mac Observer that says the score so far in this business is 125 million downloads for Apple…

iPod Leads Professed "Apple Hater" to Consider iBook

Michael is a self professed Apple Hater, or he was until he got an iPod. HardwareGeeks.com has published a review of the iPod from this one-time hater of all things Apple, and according to his review, the iPod has made Michael look at things in an entirely new light. From the article: I am the…

QuickTime 6 Downloads Top 250 Million

A pple has announced a significant milestone in the media platform wars. The company says that QuickTime 6 downloads have topped the 250 million mark, a first for Appleis multimedia platform. Officially released in July of 2002, QuickTime is at the heart of not only music and movie playback on the Mac, it is the…

Apple Xserves Make Telcos, Eggheads Happy

Apple has been somewhat circumspect about its re-entry into the enterprise and IT markets. Realizing it is the new kid on the block, and that the competition in these markets are already very well established, Apple made it clear from the beginning that it was feeling its way around, but that it was also very…

The Rolling Stones Offer Music Downloads, At Last, But Not Yet With iTMS

S teve Jobs canit get no satisfaction, at least not initially. The Rolling Stones, one of the great holdouts in the online music distribution business, have announced an exclusive deal with RealNetworksi Rhapsody service. Rhapsody is Realis subscription service (it requires a monthly subscription fee) that allows for streaming of Rhapsodyis entire online catalog of…

BuyMusic Spokesperson: Our Ads Were Meant To Be A Compliment To Apple

Wired has published a very interesting article on BuyMusic’s (BM) attempts to rip-off Apple’s iTunes Music Store (iTMS) ads. If that sounds familiar, it’s because we mentioned an article on the same topic from the Washington Post about an hour ago. Wired takes a different angle, however, and discusses such issues as copyright infringement, the…

Apple Claims One Million QuickTime Downloads Every Three Days

Driven by the popularity of high-quality QuickTime® content on popular web sites, one million copies of Appleis QuickTime 5 are being downloaded every three days. The rate of QuickTime 5 downloads has steadily increased since its launch in April, putting QuickTime 5 on track to exceed 100 million downloads in its first year of distribution.…

Very Light Trading Leads Apple Lower

Intel is reportedly about to initiate a price war against AMD that sent shudders through the chip sector today. Dan Niles of Lehman Brothers issued a report this morning saying that Intel would be making a move to recapture lost market share from AMD this Fall. From a Reuters report: For those who thought the…

MacPlay Announces Plans, Baldur's Gate II Leads The Way

MacPlay 2001 Summer Line-UpBalduris Gate II: Shadows of AmnThis critically acclaimed RPG of the year is progressing at a rapid rate thanks to Chris Jacobson of MumboJumbo Games. Balduris Gate II: Shadows of Amn will “officially” enter the beta testing phase pending the inclusion of GameRanger support. We fully anticipate receiving a GM candidate in…

Monica Manages Your Downloads

Black Diamond Products today announced the release of the first public beta of version 3 of its popular download manager Monica for Macintosh.Monica is a queue based file download program for the Mac for downloading files from the Internet using ftp, Hotline and http protocols.Monica allows you to easily set up a download queue by…

Oingo Makes Ads Smarter

Oingo Inc., the leader in meaning-based technology, has launched AdSense, a new application that delivers highly targeted advertisements online by analyzing the meanings of a useris search terms. AdSense accurately matches banner ads against the meanings of search words, effectively quadrupling current market click-through rates. “The effectiveness of online advertising has been a point of…

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