Your Financial Transaction Data is the Holy Grail for Advertisers

Over the past decade, our financial transaction data has become one of the most sought-after data sets. Credit card processors like American Express, Mastercard, and Visa are at the center of it.

All of this is happening under a veil of secrecy. Credit card companies may acknowledge that they make money from analyzing transactions, but they are vague about what data they actually share […] Even Apple, which prohibits Goldman Sachs from using its card data for marketing purposes, couldn’t get the same concessions out of Mastercard, its card network.

Here’s a link to the study mentioned in the article, where MIT researchers successfully de-anonymized financial data that these companies claim had privacy protections.

How Did Zoom Beat Skype?

Zoom has become, it is fair to say, synonymous with video conferencing in this work from home era. Wired looked at how it beat Skype to become so dominant.

Not that people are using either as much as Zoom, which benefited both from being free to download and more reliable than its competitors. (Eric Yuan, Zoom’s founder, has been working on web conferencing software since he arrived in the US in 1997 from China to work for WebEx). An April 2020 survey of 1,110 US companies by Creative Strategies showed that 27 per cent of businesses primarily used Zoom for video calls and meetings, compared to 18 per cent that used Teams, and 15 per cent that used Skype. Many companies had quietly moved over from Skype to Zoom in the intervening years as Skype added more and more features that didn’t fit the core functionality of the service: producing decent quality video calls. And so when coronavirus hit, what in the first half of 2017 would have been a call to download Skype to keep in touch instead became a demand to download Zoom.

Final 'American Idol' Episodes to be Shot Using iPhones

American Idol is the latest show to be filmed using iPhones. A kit including three iPhone 11 Pros is being sent to each of the judges, Techcrunch reported.

Apple’s among those tech companies working with production houses, getting some iPhone-powered rigs into the hands of producers and hosts. The list includes a Parks and Recreation reunion, Conan O’Brien and Jimmy Fallon’s late night shows and now longstanding prime-time talent contest, American Idol. The ABC show’s producers are sending home studio rigs to each of the contestants and judges to shoot the final few episodes of the season. It’s a three-camera setup, including three iPhone 11 Pros, a tripod and a ring light. The production team is helping out with camera setup and editing at a safe distance, from home.

'Hamilton' Available on Disney+ From July 3

A filmed version of Hamilton will be available on Disney+ from July 3, Deadline reported. It had previously been slated to go into cinemas in October next year.

Disney has just changed its plans to release a filmed version of the Lin-Manuel Miranda musical Hamilton. It will now be released July 3 on Disney+, accelerating an original October 15, 2021 theatrical release, followed by a Disney+ berth. Disney Executive Chairman Robert Iger and Lin-Manuel Miranda just announced on Good Morning America that Hamilton will brighten up the July 4 weekend with the seminal hip hop American history tale.

Technical Columnist Chris Matyszczyk - TMO BGM Interview

Chris Matyszczyk is the President of creative consultancy Howard Raucous LLC. He advises corporations and individuals on content creation, advertising and marketing. For the last 13 years, he has also written the Technically Incorrect column first for CNET and now for ZDNet. He also writes the Absurdly Driven column at Inc.

Chris has a witty, irreverent, playful writing style at times. Over the years, several of his articles have caught my attention for my Friday column, Particle Debris, and we chatted about them. Plus, I’ve always wanted to hear his career story and how he got started as a technical columnist. In this interview, you’ll get a sense of Chris’s wry humor, and he’ll keep you laughing the whole show.

How Apple Watch Could Work on Android

Could the Apple Watch work with Android devices? Should it? As Rene Ritchie noted at iMore, it’s not something Steve Jobs wanted, but current Apple execs have explored the possibility.

Right now, the Apple Watch adds to the value of the iPhone, but in a different way. I mean, the iPhone makes almost all the profit in mobile already. Almost all profits everywhere. As markets mature, like the iPhone market has — like the phone market in general has — though, and you don’t have more customers buying, you add accessories and services so customers buy more. Apple spent a decade building up the iPhone so that they could spend the next decade using the iPhone as a platform to build up everything else, from Apple Watch to AirPods to Apple Music to TV+. But the question remains, would Apple Watch make even more money for Apple if it wasn’t dependent on the iPhone? If, like AirPods and Apple Music, and even TV+ to some extent, it could also work with everything, or just many things else? Like Android. And iPad.

TheoryLamp Circular LED Light: $99.99

We have a deal on the TheoryLamp circular LED light, an LED lamp with a weighted base and a remote control that allows you to shuffle through 7 different colors, six different lighting modes, and four brightness levels. It has a maximum output of 300 lumens with a maximum lifespan of 35,000 hours. It’s $99.99 through our deal.

Apple is on a Cloud Talent Hiring Spree

Apple has been on a big hiring spree – trying to get some of the best cloud talent and open-source engineers in the industry into the company. Protocol had a look at what it all might mean.

It’s not entirely clear what Apple has in mind, but numerous job postings indicate that the company is in the midst of building new tools for its internal software development teams. Apple declined to comment on its plans for the new hires. Apple runs a massive web operation, including the iCloud file storage service, the App Store, Apple Music, Apple TV+ and its own ecommerce site. However, it has for years been considered a bit of a backwater in the tech infrastructure community, far behind companies like AWS, Microsoft, Google, Facebook and Netflix.

How AirPods Became Such a Success

By any standards, the AirPods have been a staggering success. Wired has a great piece on how it happened.

AirPods were initially positioned modestly as an iPhone 7 and 7 Plus accessory, one that solved the thorny issue of dropping the headphone jack from the iPhone. The most recent iteration – 2019’s AirPods Pro, which boasts a considerably improved design and, crucially, active noise-cancelling – was not announced on stage at all. “It was almost like wildfire how quickly it spread,” Greg Joswiak, Apple’s vice president of product marketing, says. “It’s done even better than we could ever imagine.” Estimates suggest that in 2019 Apple sold 35 million pairs of AirPods. Though Apple never shares its figures of individual product sales, in the company’s most recent earnings call for the first quarter of 2020, Apple CEO Tim Cook stated that the “demand for AirPods continues to be phenomenal”. There are a number of reasons for the popularity. Unusually for the Cupertino company, Apple came in with an aggressive price point for each version of the AirPods. Once it added key features such as noise-cancelling and wireless charging, the Pros became a yardstick in the wireless earphone category.

White House in Talks With Intel, TSMC to Build U.S. Chip Foundries

Officials at the White House are reportedly in talks with Intel and TSMC to build semiconductor facilities in the United States.

U.S. tech companies and the government have been trying to reduce the country’s dependence on chip factories in Asia for years, underscored by national security concerns […]

In an April 28 letter obtained by the WSJ, Intel CEO Bob Swan told Defense Department that the company is willing to build a commercial foundry in partnership with the Pentagon “given the uncertainty created by the current geopolitical situation.”

The newspaper reports that TSMC has been in talks with Commerce and Defense department officials and Apple, one of the biggest clients, about building a semiconductor factory in the U.S.

Corporations have spent the last 30 or so years moving manufacturing to China in search of cheap labor. Did they not expect China to start competing with them?