Samsung Takes Bigger Chunk of U.S. Marketshare Than Apple For First Time Since 2017

Samsung grabbed a bigger chunk of the U.S. smartphone market than Apple in the third quarter of 2020, according to data from Strategy Analytics, picked up on by Cult of Mac. That the first time since 2017 that Samsung has beaten Apple.

Apple accounted for a 30.2 percent market share of the U.S. smartphone market in Q3 2020. However, it lost out slightly to Samsung which made up 33.7 percent of the marketshare. The last time Samsung beat Apple in Apple’s home country market was Q2 2017. In third place was LG Electronics, which accounted for just a 14.7 percent share of the market. The reason for Samsung’s victory over Apple in the quarter likely involves the delayed launch of the iPhone 12. New model iPhones don’t usually make a significant impact until calendar Q4. However, their appearance in September does give the July through September quarter a boost for Apple. This year, the iPhone 12 handsets weren’t even shown off until October. This was due to manufacturing challenges related to coronavirus. Meanwhile, Samsung launched new flagship devices such as the Galaxy Note 20 and Galaxy Z Fold 2 during the quarter.

Geeky Thoughts About Apple's "Hi, Speed" iPhone 12 and HomePod mini Announcements – Mac Geek Gab 838

Join John F. Braun and Dave Hamilton for the geeks’ dissection of Apple’s iPhone 12 and HomePod mini announcements. Digging into some of the deeper elements, your two favorite geeks cover some of the 5G nuances, OLED on all screens 12, LIDAR, speaker pairing, and more. Press play and enjoy, then send your feedback into [email protected].

iPhone Production Begins in India

Indian iPhone production has begun with Wistron looking to hire 10,000 staff, as Apple looks to reduce its reliance on Chinese manufacturing. 9to5 Mac has a nice roundup of the current situation.

India’s importance to Apple as a manufacturing center has grown considerably since the first Foxconn plant back in 2016. The goal at that stage was simply to make older and lower-end iPhone models for local sale. Apple’s primary production capabilities remained firmly centered in China. Things have changed rather dramatically since then. Apple’s increasingly uneasy relationship with China has highlighted the risks of being overly dependent on a single country for the vast majority of production. The substantial tariffs imposed by the Trump administration on Chinese-manufactured products made diversification of manufacturing a much more urgent matter. Apple reportedly responded by asking suppliers to price up the cost of moving 15-30% of production out of China. That seemed an ambitious goal at the time, with one reported failed attempt to manufacture the current flagship models in the country. However, the importance of having iPhone production much more widely dispersed around the globe was underlined when the coronavirus hit China, shutting down iPhone production in the country.

 

Rumors Suggest iPhone 12 Pro May Support 4K Video at 240fps

The iPhone 12 Pro could support 4K video shooting at 240fps. That’s according to new leaks and rumors emerging from the EverythingApplePro YouTube channel and reported on by CultofMac.

[Filip] Koroy reportedly found evidence of the new high resolution, slow-mo format in the iOS 14 beta code. Whether this is accurate remains to be seen. If it is, it would be far above what is available in other smartphone models right now. It would also make it likely that Apple will sell a shedload of high storage handsets this year — or way more iCloud subscriptions. The report also mentions that the iPhone 12 Pro could boast a ProMotion 120Hz high-refresh display, citing information from Apple leaker Max Weinbach. Apple introduced the 120Hz ProMotion iPad Pro back in 2017. Like the iPad Pro, which first debuted ProMotion, the iPhone 12 Pro could dynamically switch between 60Hz and 120Hz to save on battery. The regular iPhone 12, meanwhile, may stick with a regular 60Hz display. ProMotion for the iPhone 12 was first rumored at the end of 2019.