Get Ready For Apple vs Meta in the AR Headset Wars

Over the years, Facebook and Apple have become involved in an increasingly tense relationship, normally over issues of privacy. We’ve got used to snide comments about tracking and new privacy products. However, in the latest edition of his Power On newsletter, Bloomberg News‘s Mark Gurman suggests we may not have seen anything yet. The fight over the AR headset space is set to be the real battleground, as Apple and the newly rebranded Meta go head-to-head in the hardware space for really the first time.

Meta has shipped headsets for several years, but 2022 is when the market is set to heat up, both in terms of hardware capabilities and competition. Last month, Meta previewed Project Cambria, its first true mixed reality headset. To date, Meta’s headsets have focused on virtual reality, enveloping users completely in the digital world. That compares with augmented reality glasses, which overlay digital information on top of the real world. The Cambria headset mixes both, adding full-color AR overlay abilities to VR. The Cambria headset also has far more advanced processors, sensors and lenses compared with previous Meta devices. That brings us to Apple, which plans to launch a similarly high-end mixed reality headset next year, perhaps within a few months of the Meta device. Apple’s offering will probably be in the $2,000 range, whereas I expect Meta’s to be quite a bit cheaper. Still, the two products will be direct challengers for users looking to jump into the metaverse.

Beware of Fake Job Ads That Can Steal Your Identity

Fake job ads are on the rise, a report says on Tuesday. Scammers use peoples’ Social Security Numbers to sign up for unemployment benefits.

That means scammers may need help from their victims — and sometimes they go to elaborate lengths to mislead them. Some fraudsters recreate companies’ hiring websites. One fake job application site uses Spirit Airlines’ photos, text, font and color code. The phony site asks applicants to upload a copy of both sides of their driver’s license at the outset of the process and sends them an email seeking more information from a web address that resembles Spirit’s, with an extra “i” (spiiritairline.com).

'OSX.ZuRu' Malware Spreads From Trojanized Apps via Sponsored Search Results

The latest Mac malware to be discovered is called OSX.ZuRu. It spreads via infected apps from sponsored search results.

The legitimate and the malicious iTerm2 application bundles contain a massive number of files, including several Mach-O binaries. Moreover, the malicious version appears largely benign (as is the case with most applications that have been surreptitiously trojanized). As such, it takes us a minute to uncover the malicious component.

Photo Service ‘Mimeo Photos’ Surpasses 1 Million Downloads on macOS

Mimeo Photos announced on Tuesday that it surpassed one million app downloads in the Mac App Store. Sean Doherty, General Manager of Mimeo Photos:

We are beyond thrilled to have achieved one million downloads in the Mac App Store. From the inception of Mimeo Photos, we have been available to Apple Photo users who want to create beautiful photobooks, cards and calendars directly from their Mac computer. It’s always been our top priority to allow our customers to create superior photo products no matter where they are or what device they’re using, and this achievement is a testament to that goal we continually set for ourselves.

I think it’s a great photography service and I’m glad to see a milestone like this.

Spotify’s Top Lawyer Leads the Monopoly Campaign Against Apple

Spotify’s top lawyer, Horacio Gutierrez, is a key player in the monopoly accusations against Apple.

The landscape looks a lot different than it did when Gutierrez first began talking about Apple. His actions “have spawned a lot of the other Apple-related activity across the globe,” says Thomas Vinje, who’s worked with Gutierrez on antitrust issues in Europe. “It’s a snowball Spotify got rolling.”

Image credit: Photographer: Stefani Reynolds/Bloomberg

Apple Offers Free Downloads of OS X Lion, OS X Mountain Lion

Until now Apple charged US$19.99 to download codes for OS X Lion and OS X Mountain Lion. But now they’re free from Apple’s website.

Lion runs on Macs that came prior to the launch of Mountain Lion in 2012. Mountain Lion runs on the Macs below, but you may not be able to downgrade to it unless you completely reformat the drive. You can’t install an old OS on top of a newer one. Also, the oldest OS an M1 Mac can run is Big Sur.

Tidal and Spotify Now Support Music Downloads on Apple Watch

Apple Watch music fans who use Spotify and/or Tidal can now download tracks and listen to them via the wearable. (The feature is already available with Apple Music.) iMore summed up the recent developments.

Tidal says the app will bring music streaming and playback control to Apple Watch independent of your iPhone, and you can even listen offline, downloading your favorite songs for playback anywhere. Spotify added the same feature to its app earlier this week. Spotify is today rolling out downloads to Apple Watch so that users can listen to content without their phone.

Offsite Backups, Blocking Scammers, Quick Tips, and More – Mac Geek Gab 872

As Apple users, we have lots of technology needs which extend beyond that which are made by the fruit company. Listen as your two favorite geeks share their thoughts and answers to your questions about Offsite Backups, Blocking Scammers, DVRing today’s video content, and much more. Press play and learn at least five new things along with Dave and John.

Apple's Augmented Reality Headset Could Use Eye Tracking Hardware

Apple’s long-rumored augmented reality headset could contain eye tracking hardware for user input according. This could mean handheld controllers are not necessary, according to AppleInsider, which reported on a note by analyst Ming-Chi Kuo.

Kuo in a note to investors on Friday said the headset will use a specialized transmitter and receiver to detect eye movements, blinks and related physical information. The analyst believes eye tracking will soon be the most important human-machine interface technology for AR and VR wearables. “Currently, users primarily operate the HMD (most of which are VR devices) using handheld controllers,” Kuo writes. “The biggest challenge with this type of operation is that it does not provide a smooth user experience. We believe that if the HMD uses an eye-tracking system, there will be several advantages.”

Starting April 15, TikTok Won’t Let You Opt Out of Personalized Ads

Starting April 15, TikTok will make personalized ads mandatory whether you want them or not.

TikTok says it is “committed” to respecting the privacy of its users, according to a TikTok spokesperson. “We will continue to be transparent about our data privacy practices and help users understand their privacy choices on our Safety Center.”

People will still be able to control whether TikTok personalizes ads based on data pulled from other apps and websites.

Committed to respecting the privacy of its users. Eye roll.

Ming-Chi Kuo: US$1000 AR headset expected in 2022, With Glasses and Contact Lenses to Follow

Users can expect an Apple AR headset next year, with glasses following in 2025 and contact lenses during the next decade. That’s according to a note by analyst Ming-Chi Kuo, seen by AppleInsider.

In outlining an expected roadmap for Apple’s AR efforts, Ming-Chi Kuo claims AR and MR will be the “next critical technology that defines the innovative human-machine interface of electronics products.” However, while virtual reality devices will be niche, MR and AR hardware is reckoned to become mainstream down the line. Apple is thought to deploy products in AR and MR in three phases, with the first being a “helmet type” in 2022. It will be followed by a “glasses type” product in 2025, then contact lens-based hardware between 2030 and 2040. This is a little push back of the expected schedule for Kuo, as a January note floated the idea of AR hardware releasing in 2021. However, earlier notes from TF securities proposed a 2022 launch.

In-Game Video Returning to MLB Dugout iPads, but MLB.TV Off Apple TV Third Gen

In-game video is set to return to iPads used by MLB team dugouts when the season starts on April 1. However, AppleInsider noted this is happening at the same time the MLB.tv has been removed from third generation Apple TVs.

Major League Baseball will be allowing teams to watch video of the game in progress once again, following a period of absence. As part of its changes for the 2021 season, MLB is once again allowing video to be piped through to teams on iPads in each dugout. The league has extensively used iPads in the past, providing the tablets to staff and players for performance examination and analytics. Following a ban until 2015, the program started in 2016, and ran smoothly for a number of years, with the iPad Pro initially the tool of choice… While players will be able to watch the game from the dugout, owners of the third-generation Apple TV won’t be able to do the same on their devices. Support for the app was pulled late in February, preventing it from being used on the older video streaming device.

New Paramount+ Service Will be $5 a Month With Ads

Paramount+ is a rebranded and expanded version of CBS All Access. In a virtual investor event on Thursday executives revealed pricing. It launches March 4.

And they said that Paramount+ will cost $4.99 per month with ads in the U. S. (less than the $5.99 charged for CBS All Access), or $9.99 without ads and with additional sports, news and live TV content. There are also plans to bundle this with the company’s premium subscriptions, such as Showtime.

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