If I were to predict, right now, who the two front runners will be in the tablet wars, I’d start by thinking about what makes a tablet appealing to everyday consumers and how consumers get exposed to the product. For example, Apple’s iPad is incredibly easy to use and you can pick one up at…
John Martellaro
John Martellaro was born at an early age and began writing about computers soon after that. With degrees in astrophysics (B.S.) and physics (M.S.), he has worked for NASA, White Sands Missile Range, Lockheed Martin Astronautics, the Oak Ridge National Laboratory and Apple. At Apple he worked as a Senior Marketing Manager, a Federal Account Executive and a High Performance Computing manager. His interests include chess, science fiction and astronomy. John is the host of the TMO podcast Background Mode.
Articles by John Martellaro
Browsers Have Changed. Have You?
The most important thing to appreciate about a browser is how it serves the user. If the user has never had a security snafu or a compromise, a browser is likely deemed “good enough” and then the browser choice is based on other factors, such as look-and-feel, features, loyalty to, say, Apple and so on.…
Particle Debris (wk. ending 2/4) The Wonders of Apple
The insane demand for the iPhone 4 at Verizon suggests not only demand for a great product but some disaffection with AT&T. Personally, while I think there will be an initial burst of movement away from AT&T combined with Verizon customers abandoning their Android phones in favor of the iPhone, it’ll all settle out in…
What Time is it? Your iPad May Not be Sure
3G iPads can get time signals from a cell tower and update their internal clock to compensate for drift. While cell towers can often be off by as much as 30 seconds, it’s usually just a few seconds. Owners of 3G iPads are in generally good shape in that regard. Unfortunately, the Wi-Fi-only iPad (and the iPod…
An Interview with O’Reilly Ebook Guru, Andrew Savikas
TMO: In the context of declining to use DRM, what is O’Reilly’s philosophy and strategy regarding the publishing of online books?Andrew Savikas: Tim O’Reilly likes to say that books are “user interfaces on information.” In other words, books are a technology, just like any other. They’re devices for sharing ideas. And like any other technology,…
Active Storage Announces ActiveSAN
What Active Storage has done is combine the high performance Nehalem processor and a custom motherboard, built by Intel, in a 1U rack mountable system. It has features designed to meet the needs of enterprise professionals, such as expansion, redundant power and lights-out management. With a custom distribution of Red Hat Linux and Quantum’s StorNext…
Trio of Trusted TMOers Treats Macworld
Macworld Expo descibes Ted’s iOS: Under the Hood session asThis session delves “under the hood” of iOS to explore topics that go beyond the basics of what you’ll find in typical iOS manuals. For starters, you’ll learn about the iOS-related files stored on your Mac (from firmware updates to app files to backup files) – where they…
What if Apple Continues iPad 1 Sales After April?
That’s exactly what’s happening with the iPad. The tablet competitors that are any good are still not shipping in quantity and and Apple is on the eve of introducing its second generation iPad. Given that Apple shipped over 14 million iPads in 2010, it’s very likely that the cost of parts is now down considerably…
Special Apple Web Pages to Know About
1. Sell your old computer to Apple: Apple Computer Reuse and Recycling. You have several choices if you want to sell your old Mac for cash: Gazelle.com, SellYourMac.com, NextWorth. However, if you don’t like these sites or have heard too many complaints about them, you might want to stick with Apple. Apple is affiliated with…
Particle Debris (wk. ending 1/14) Coming Down, Out of the Clouds
Here’s a chart from Business Insider that lists the reasons why some people still haven’t joined Facebook. “…they think it’s a waste of time. And they think that increasingly, as they see their friends sucked into a vortex of looking at photos, playing FarmVille, and posting status updates.” In Colorado recently a mother allowed her…
The Men Behind the Apple-Verizon Deal
However, in the end, only Apple’s name appears on the Verizon iPhone and Verizon doesn’t load any of it’s own apps. The booming success of the Apple-AT&T relationship seems to have influenced Verizon’s McAdam. In addition to building cell towers on Apple’s campus for testing, the two companies reached an even more remarkable agreement: swapping…
Solar Walk Updates Are Notable
The first version of Solar Walk for iOS, from Vito Technology, reviewed here was disappointing. Since then, Vito Technology has made some significant improvements to the application. And now, it’s also available in the Mac App Store as well. Inner solar system (v1.6)Solar Walk v1.4 disappointed me. While it was a dazzling program, I took…
Top this: Cosmic Top, Boundless Joy-Toy for iPad
Cosmic Top for the iOS isn’t a game. Rather, it’s a toy. There’s no goal other than to create visual effects and amuse yourself. And it’s a geek toy with gyroscopic color and Euler’s equations for spinning bodies. The only limit is your own imagination and playfulness. The iOS system is famous for games. But…
Particle Debris (wk. ending 1/7) Illusions and Delusions
Can this save the newspapers — or undo them?Related to all this is the need for publishers to have a direct relationship with subscribers and the desire by Apple to keep certain customer information private. Google appears to be trying to woo some publishers, like Time Warner and Condé Nast with the idea that Android…
When NOT to Follow Steve Jobs
Recently, I reviewed the ZAGGmate, an integrated iPad clamshell case with a keyboard inside. The ergonomics of that device dictate that the keyboard be horizontal but the iPad and its iOS be vertical, and that means reaching out and touching in between keystrokes. Independent of the review of the product, and it’s a great product…
The Best and Worst Reviewed Products of 2010
The Best Products we Reviewed These products exhibit superior design and implementation. They are brilliant in concept and execution and are a joy to own. If there are any “cons,” they are too minor to be of concern. The products received a perfect 10, “Outstanding.” X-Band for iPad by TKO Solutions. This is a great…
NewerTech NuStand for iPad Has Design Flaws
The Newer Technlogy NuStand Alloy stand for iPad is designed to hold the iPad upright, in portrait or landscape mode. Major design flaws, however, prevent it from fulfilling its potential. This stand is basically an arch with a symmetrical slot in the center. The problem is that the iPad is not symmetrical: the front is…
Storm Clouds Are Coming
In previous times, before the Internet changed the rules, companies would conceive of products, test them for fitness, merchantibility and safety. Then customers would make a considered decision as to whether the product’s utility compared to the price created a favorable sales proposition. Today, however, the sophistication of software and the Internet has created many…
Stockfish Chess for iOS is Powerful and Free
Stockfish is a free chess app for iOS devices and is based on the free Stockfish engine. It can play at near grandmaster level and has most of the customary options for playing chess but lacks a few of the bells and whistles of the best paid chess apps. Main Chess board, USCF pieces on…
The Big Changes to My Tech Life in 2011
MacBook Pro -> iMac. This was already done in October. My 1st generation Unibody MacBook Pro (Late 2008) with a C2D, just two cores and a slow hard disk just couldn’t keep up with all the multitasking and loads I was putting on it. Especially with Parallels. I was waiting on my computer far too…
NuGuard Shell for iPad Guards Well
There are several different case types for the iPad. One type is a clamshell-like case that fits snugly around the back, and it’s preferable for many purposes. The Newer Technology NuGuard Shell is one of those. It’s great and very modestly priced. I was watching an episode of ABC’s Castle recently, and Alexis was sitting…
Apple, Sex, and Corporate Values
There is a time honored technique, around much of the world, to use sex to sell goods. And by sex, I mean something so innocent as a pretty woman selling laundry soap or something as upsetting as a glimpse of a strangled female movie star to lure people into a crime drama. Even so, the…
How The Daily iPad Newspaper Can Succeed
Much has been written about whether this project, The Daily, by Mr. Murdoch will be successful or not. He’s sinking a lot of money into it, but he has the money to try. Some point out that we already have all the news sources and apps that we need and that Mr. Murdoch and his…
Calculator HD for iPad: Classy but Fatally Flawed
A calculator can be just a calculator — except when it gets the wrong answers. This algebraic calculator tries to rise above being a mundane calculator by adding a touch of class, a scribble pad, a paper tape, and even some desktop decorations. Unfortunately, it has a serious mathematical problem. Basic ModeFirst, the good news.…