TMO Background Mode: Interview with Writer and Raconteur Bob ‘Dr. Mac’ LeVitus

Bob “Dr. Mac” LeVitus is a writer, book author and raconteur. He writes for the Houston Chronicle and The Mac Observer, and he specializes in the “Dummies” books about Apple products like the Mac, the iPad and iPhone. But Bob wasn’t always a writer. Early on, he wanted to work in a recording studio and it just so happened, in high school, he had a good friend, Jermaine Jackson. That resulted in Bob touring with the Jackson 5. Later, he became a roadie with Shaun Cassidy. (Bob tells a secret.) Bob’s also worked in advertising, a story in itself, and also as the official evangelist for Power Computing in the 1990s. Speaking of Apple, he said “We were their worst nightmare.” Does Bob know how to tell stories? Oh, yes.