Epic Games

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Microsoft Store For Windows Available to Third Parties - Including Epic Games

Charlotte Henry ·

Microsoft announced an update to its new Microsoft Store for Windows policies on Tuesday. From October 5, third-party storefront apps will be allowed. One of those in at the start is Epic Games, the maker of ‘Fortnite‘ with who Apple is involved in a major legal battle.

In that spirit, today we’re announcing another significant update to our Microsoft Store on Windows policies, which will allow third-party storefront apps to be discoverable in the Microsoft Store on Windows. Just like any other app, third-party storefront apps will have a product detail page that can be found via search or by browsing – so that users can easily find and install it with the same confidence as any other app in the Microsoft Store on Windows. Today, we are sharing that Amazon and Epic Games will bring their storefront apps to the Microsoft Store over the next few months, and we look forward to welcoming other stores as well in the future.

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Experts Key to Epic vs Apple Battle

Charlotte Henry ·

The Epic Games vs Apple case is well underway. A key part of the trial is expert witnesses, with David Evans, chairman of Global Economics Group set to be there for the Fortnite maker. Reuters has a breakdown of the significance of his, and other, appearances.

On the stand this week, Evans testified that Apple is what is known as a single-brand market, arguing that once consumers buy an iPhone, the costs of switching to an Android are so high that they rarely make the jump. Since about 2010, Evans testified, Apple’s App Store has effectively been its own market, and users rarely venture outside. After Apple kicked “Fortnite” off the App Store, Evans testified, only a small fraction of Apple users jumped to other devices like PCs or gaming consoles to play “Fortnite.”