Apple is the #10 online brand according to a report from Nielsen Online. The ranking was based on the number of visitors to Appleis online site or services (such as iTunes) during the month of May, 2008. According to Nielsen, Apple had more than 50 million unique visitors during May, with an average of 1 hour, 6 minutes, and 22 seconds spent online with Apple throughout the month.
Google was the #1 brand during the month, with more than 121 million unique visitors to its online properties. Those users spent more than 1 hour and 15 minutes with Google. Yahoo!, while enjoying slightly fewer unique visitors at 114 million, saw those users spend more than 3 hours and 13 minutes per user on its online properties. Of the Top 10 brands listed, only AOL saw a higher time per month at 3 hours and 37 minutes from its 89 million unique users.