Apple's iPhone 5s and iPhone 5c launch weekend sales hit 9 million units, killing concerns that numbers would fall flat. The company's previous opening weekend iPhone sales figures came last year when the iPhone 5 hit 5 million.
Apple's opening weekend sales for the iPhone 5s and iPhone 5c hit 9 million units
Apple CEO Tim Cook said in a statement, “The demand for the new iPhones has been incredible, and while we’ve sold out of our initial supply of iPhone 5s, stores continue to receive new iPhone shipments regularly.”
News that iPhone 5s sales are outpacing availability didn't come as a surprise. The Apple retail stores The Mac Observer checked on Saturday and Sunday had lines with customers waiting to buy the iPhone 5s while anyone that wanted an iPhone 5c could walk right into the store.
Apple also chose to forego preorder sales for the iPhone 5s which had analysts speculating that the device's new Touch ID fingerprint sensor had proven more difficult to manufacture than expected, limiting the number of phones that could be produced.
The iPhone 5s is Apple's new top of the line smartphone. It includes a 64-bit A7 processor, M7 motion and fitness tracking coprocessor, 8 megapixel camera with improved sensor, a dual LED flash for improved lighting in photos, and more.
The iPhone 5c is the company's brand new addition to the iPhone family. It fits in the midrange and sports essentially the same specifications as the iPhone 5, and replaces the metal and glass back with a scratch resistant back available in white, red, yellow, green, and blue.
Even though Apple isn't breaking out iPhone 5s and iPhone 5c numbers, we can still get an idea as to which is selling better. Thanks to data from Localytics, it looks like the iPhone 5s outsold the iPhone 5c by a factor of 3.4
The firm gathered its data by tracking analytic data from Web and mobile apps across 5,000 thousand of its customers. The firm stated,
For this study, we examined over 20 million unique iPhones and investigated the breakdowns by United States carriers and by global activations. The timeframe for this study is all active iPhones from when the iPhone 5s and 5c were first released on September 20th, 2013 until 8 pm EST, Sunday September 22nd, 2013.
The data also showed that U.S. opening weekend iPhone sales came in at more than double the other countries that had both models based on activations.
Concerns were raised when Apple didn't announce preorder sales figures at the end of last week. With Monday's post-weened sales numbers out, however, analysts will be able to breathe a little easier.